COFOCO Appoints Former Noma Service Director James Spreadbury as CEO for Hotel Operations

Sunday, October 13, 2024

Copenhagen Food Collective (COFOCO) has announced the appointment of James Spreadbury as the group’s first CEO of hotel operations, overseeing its award-winning Coco Hotel and the soon-to-open Hotel Bella Grande. Spreadbury brings over 22 years of hospitality experience to this newly created role, having previously served as Service Director at the world-renowned Noma restaurant.

Spreadbury, originally from Adelaide, Australia, began his career in hospitality at a young age, driven by a passion for food and service, instilled by his family and the South Australian wine region. His European journey began in Copenhagen in 2009, where he joined Noma, a restaurant known globally for its innovation in fine dining. During his 12-year tenure as Service Director, Spreadbury played a key role in Noma’s success, including assisting with iconic pop-up restaurants in Tokyo, Sydney, and Mexico, as well as the opening of Noma’s casual eatery, Popl.

After a brief return to Australia in 2022, where he consulted on hospitality projects and operated a restaurant and delicatessen in the Adelaide Hills, Spreadbury has returned to Copenhagen to lead COFOCO’s hotel division. In his new role, he will focus on enhancing guest experiences, managing day-to-day operations, and leading the teams at both Coco Hotel and Hotel Bella Grande.

“I am excited to return to Copenhagen and join COFOCO, where I will continue to focus on delivering exceptional guest experiences and driving innovation in hospitality,” said Spreadbury.

COFOCO is confident that Spreadbury’s vast experience in luxury hospitality and operations will elevate its hotel offerings and ensure the success of its expanding portfolio.